The terms ‘clients’, ‘customers’, ‘consumers’, ‘participants’ and ‘service users’ are all used for the people you serve. The preferred term used by the NDIS is ‘participants. Without the participants, your organisation would be redundant. Your...
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How to evaluate market segments
A market segment is a group of people who share one or more common characteristics. They are grouped together for marketing purposes. A ‘group’ or market segment might be defined because those involved have similar needs and service requirements....
How to conduct market research
Market research is the process of gathering information on how people will react to your current or potential products and services. This will enable you to make informed business decisions in the start-up, development and growth phase of your...
How to decide if you need to do market research
As a business, community or social purpose organisation, you want to ensure your Value Proposition (Mission) remains relevant. Market research is a useful tool to help inform you about what your clients want. The main aim of market research is to...
How to understand market scale
Market scale aims to build a picture of the size of the marketplace you’re working in. This will clarify any assumptions you had or are relying upon. This guide helps you work out the scale of your organisational market. Market scale data should...
How to develop a Business Model
It is a hard, commercial truth that financial viability must always be a high priority for organisations, for without the financial capacity to operate you will not have the ability to continue delivering services “There is no mission without margin.”...
How to make sure your organisation is not put at risk.
This collection of TasCOSS How To resources is meant to help you or your organisation with a set of short and simple resources. We write these ourselves and include current and Tasmanian information. But rather than reinvent the wheel for the sake of...
How to evaluate your board's performance
A key role of the board is to monitor and evaluate its own performance. This review should be a formal process conducted once a year, with a method and targets set and agreed to, by the board in advance. By encouraging directors to review their...
How to attract new directors
Attracting and recruiting new directors is vital to the good governance of your organisation, but it’s a big commitment, and finding the right people for your board can be difficult. New people come with fresh ideas, skills and experience and give...
How to make sure your organisation is properly insured
Insurance is part of risk management and a way to manage potential loss for your organisation. Insurance is not a solution to risk and is not to be viewed as a replacement for strong controls and sound management processes and practices. There...